You would like to think most, if not all, your lawyers understand
the importance of your company identity. Your brand is more than a logo or a
slogan, it’s about your customer’s experience. Every touch point from your
website to the way you answer the phone is key. Ultimately your brand is the
way your customers perceive you.
Many law firms have spent a lot of time and money
creating a brand, but then fall short when it comes to exchanging documents.
Having an extranet in place is a first step of many, to providing a better
customer experience. It’s only my opinion, but for law firms I don’t
necessarily think uploading documents onto an unbranded free consumer file
sharing platform and sending your client a link, really reflects a law firm
image or reflects the company brand. 
We’ve all walked into the grand reception areas
of law firms where, given real estate is often at a premium, space is seen to
be important in the reflecting the company image. So why when it comes to
sharing documents in this digital age, why do many law firms not make the same
effort? I am not saying spend a fortune on a solution, but at least make an
effort. Can you imagine the customer experience your client would have if they
walked into your reception area and they were asked to take a seat on a sofa
you’d just purchased off Gumtree? You get my point.
There are many file sharing tools out there. Some do the
basics well, but most don’t allow you to personalise and brand. By personalise
I mean having a separate area/site for each of your clients that has your
branding, but personalised to your customer. Adding your and your clients logo
and corporate branding, keeps your brand message alive and using an extranet solution
rather than a basic file sharing solution, extends your brand and gives your
client another touch point.
Nikec Hub is a powerful file sharing and collaboration platform that allows you to personalise and brand each and every extranet.
Nikec Hub provides firms with a secure and efficient way of managing information, while enhancing communications and collaboration with colleague and clients. It integrates seamlessly with your document management system allowing users to create their own extranet in a few quick steps. It also integrates with many practice management systems enabling firms to provide up-to-date management information to their clients all from within a single, powerful portal. Visit Nikec Hub page
Nikec Solutions [ www.nikecsolutions.com ]
Nikec Hub is a powerful file sharing and collaboration platform that allows you to personalise and brand each and every extranet.
Nikec Hub provides firms with a secure and efficient way of managing information, while enhancing communications and collaboration with colleague and clients. It integrates seamlessly with your document management system allowing users to create their own extranet in a few quick steps. It also integrates with many practice management systems enabling firms to provide up-to-date management information to their clients all from within a single, powerful portal. Visit Nikec Hub page
Useful information shared. I am very happy to read this article. Thanks for giving us nice info. Fantastic walk through. I appreciate this post.
ReplyDeleteprint management services
Oh! Great blog. I often search informative blog to read. And when i reached this blog i feel happy to read about brand. You have really posted useful information with us. Similarly, i would like to say something that your brand is your promise to your customer. It tells them what they can expect from your products and services, and it differentiates your offering from that of your competitors. Brandharvest is also known as the branding company in Mumbai. It offer complete Branding Solutions.
ReplyDelete